Strategic Management Essay Example | Topics and Well Written Essays - 1250 words - 4

Strategic Management - Essay Example277). The Walt Disney Companys mission has evolved through the old age as the company has gained more(prenominal) success. Walter Disney founded the company in 1923 it was after he visited amusement greens with his daughters where he would be bored while they played. The original mission was to provide delight of the kind that children and adults both could enjoy, reservation the whole experience family oriented. However, as the years have progressed, the Disney mission has evolved as well. The official mission debate of Disney is the following The mission of The Walt Disney Company is to be the astronomicst and most trusted producer and provider of entertainment and nurture. exploitation our portfolio of brands to differentiate our content, services and consumer products, we will become the most responsive and adaptable to serve the needs of the consumers in our target markets. We will maintain our integrity and adhere to the core values u pon which our company was founded as we fabricate the most innovative and profitable entertainment experiences, most reliable and relevant informational services, and related products in the valet (Walt Disney Mission Statement Creativity + Innovation = Profits, 2013). One of the key reasons due to which it is as successful as it is due to its strong vision, which is to be one of, if not, the mot major producer and provider of entertainment and information in the world. In fact, the company is now seen to be the most innovative and creative in providing entertainment to children and adults alike, with rides, characters, detailed storytelling, hotels, spas and a sports complex. Important Stakeholders Stakeholders and risk bearers exist in every business, be it a minuscule home-based one or an expansive multinational. Therefore, naturally, the multibillion-dollar worth, Disney Theme Parks has their share of stakeholders. These include the employees, consumers, communities that live near the resorts, suppliers, factories, retailers, consider fakeers, nongovernmental organizations and charities, media, governmental organizations and, of course, the shareholders (The Business Communication Casebook A Notre hiss Collection, pg. 251). Since it is a company of a large scale, it has numerous stakeholders to consider and manoeuver with when making plans or addressing issues (The Business Communication Casebook A Notre Dame Collection, pg. 251). It is, in fact, a mark of strength of a company of this large a size to engage with its stakeholders in order to better address their needs and the needs of the communities they work in, to result in more cohesion and better returns. Opportunities and Threats Although Disney has become a huge corporation in terms of the services it provides, at that place are still several opportunities and aspects that it can perhaps tap into. Disney, due to its major clientele, can be a good source of promoting world peace and other nob le causes. Because it is a theme park stemming from childhood stories and cartoons, it could be a rich source of providing education to the needy since it can reach come forth to many people. Another philanthropic opportunity it could pursue would be to give employment to citizens that cannot find work elsewhere, as a way of giving them a second chance to make a exit to society. Since Disney is